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Blog

11.13.19

A Change to Instagram

If you have been keeping an eye on some of the social media developments over the last few weeks, you quite possibly came across a new buzzword. “Demetrication” has actually be an interesting topic for most of 2019, but most recently we are renewing the conversation with the extension of Instagram’s test of removing “Likes” in […]

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11.01.19

A Photo Finish for the Scranton Half

It’s almost that time of year again when local marathon enthusiasts break out their running shoes and register for the Scranton Half Marathon!  When the Half approached us to refresh the design in time for the 2020 marathon registration, we couldn’t wait to get started. The new site features a more modern look and feel […]

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10.20.19

New Shots in Philly

This past week we got to really see how our client the Philadelphia Wholesale Produce Market ticks. They get rolling pretty early in the day for one thing. Part of our work with developing their marketing strategy and a revised digital marketing plan is to update their website.  The market has some truly unique features […]

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09.04.19

Pop-Up Banners for Scranton Area Foundation

To help celebrate the Scranton Area Community Foundation’s Open House, they asked us to design three educational pop-up banners for the occasion. The banners are designed to inform the readers on three specific aspects of SACF. The first banner outlines the activities per tier of philanthropy: Grant-Makers, Stewards, Catalysts, and Charitable Resources. The second banner […]

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07.05.19

Launching A New Brand for Kohanski & Co.

When accounting firm Kohanski and Co. branched off from Jones Kohanski, they came to BlackOut to help launch their new brand. Starting with the logo, BlackOut wanted to ensure that the name Kohanski was front and center and easily recognizable. To differentiate from the other brand, we went with a deep, navy blue color with […]

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06.28.19

A New Port of Call for Wine Explorers

Did you know that America’s largest community of wine explorers is headquartered right here in Scranton? The American Wine Society reached out to BlackOut to deliver a high-impact and simple to navigate site that showcases all of the AWS content as well as integrates into their existing membership toolset, all while giving society chapters all […]

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06.21.19

A Trio of Banners for APSci

Last year, our client Advanced Photonic Sciences (APSci) asked us to create two pop-up banners for a conference that they were attending. This year, they asked us for a third, coordinating banner for this year’s conference.   The two original banners largely displayed the client’s logo front and center along with their capabilities as well as […]

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06.14.19

Healthier Choices in PA Food Banks

When our longtime client Feeding PA asked us to design a logo for their newest project, PA Healthy Pantry Initiative (HPI), BlackOut couldn’t wait to jump in and help. The PA Department of Health partnered with Feeding PA and its member food banks to increase healthy inventory available to food pantries. A registered dietitian with […]

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06.07.19

Jack’s Must Be the Place

With a new owner and a fresh look, the next logical step for Jack’s Draft House was a new website.   The Hill Section bar and restaurant owner Jimmy Harrison wanted to showcase his newly remodeled space throughout the website. BlackOut answered the call and designed the website that incorporates the rich, vintage colors and textures […]

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05.30.19

SEC Unveils Renovations

Before we moved into our office space in Dunmore, BlackOut started in the Scranton Enterprise Center. The SEC is a state-of-the-art business facility in downtown Scranton, Pennsylvania and houses several anchor tenants as well as a Business Incubator program for start-up and expanding small businesses.   SEC recently unveiled renovations to the space. Renovations were undertaken […]

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05.24.19

A New Look for Benchmarks, Inc.

Thomas J. Scanlon, Founder and President of Benchmarks, Inc. approached BlackOut with goals of an easy to navigate website and a unique place to tell his story. Benchmarks, Inc. does not offer a particular “expertise” or consulting specialty, but has achieved a variety of goals for its clients depending on their specific need and its […]

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05.17.19

Putting BlackOut(s) to the test with Rinker Generators

With the growing interest and need for generators in the NEPA area, Ben Rinker identified an opportunity to grow his business through an enhanced website and improving user experience. Partnering with BlackOut, we worked together to deploy the Rinker Generator website. Digital content on the website and on social media platforms is an effective way […]

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